RIYADH — Custodian of the Two Holy Mosques King Salman and Crown Prince and Prime Minister Mohammed bin Salman have launched the “Generosity is from us and within us” campaign by donating a total of SR150 million through the Jood Eskan platform. This aligns with the leadership's commitment to supporting all national efforts and initiatives to facilitate homeownership for eligible beneficiaries and families in need. On this occasion, Minister of Municipalities and Housing and Chairman of the Board of Trustees of the Developmental Housing Foundation (Sakan) Majed Al-Hogail expressed his profound appreciation to the leadership for their unwavering support of all national efforts and initiatives aimed at providing suitable housing for eligible families in various regions of the Kingdom.It is noteworthy that last year, the Crown Prince announced a substantial personal donation of SR1 billion to the Jood Eskan, and mandated the swift completion of these housing projects within 12 months, out of his utmost keenness to support deserving families. Recognizing the pivotal role of stable housing in fostering social well-being and driving developmental progress, the initiative aimed to provide thousands of families with the security and opportunity they need to thrive.