If you think Samsung hit gold with the Galaxy S24 last year, it seems to have outdone itself this year, at least in its home country. The company said that the Galaxy S25 series broke pre-order records in South Korea, surpassing the record set by the Galaxy S24.

Galaxy S25 pre-orders broke records in South Korea

Samsung said that the Galaxy S25 series broke pre-order records in South Korea. The company received 1.3 million pre-orders collectively for the Galaxy S25, Galaxy S25+, and Galaxy S25 Ultra. That's 7.4% higher than the pre-orders it received (1.21 million) for the Galaxy S24 series last year.

According to the company's data, South Koreans seem to prefer the Galaxy S25 Ultra, the costliest phone in the new lineup. It accounted for 52% of all pre-orders. The Galaxy S25 and the Galaxy S25+ accounted for 26% and 22% of pre-orders, respectively.

The entire Galaxy S25 lineup uses Qualcomm's fastest smartphone chip, the Snapdragon 8 Elite, globally. You can watch the Galaxy S25 Ultra and its top five features in our video below.

While the Galaxy S25 and the Galaxy S25+ didn't receive major hardware improvements besides the new chip, the Galaxy S25 Ultra did. It has a stronger screen protection panel (Gorilla Glass Armor 2), an upgraded ultrawide camera, a thinner and lighter body, and several new AI features.

Samsung seems to be targeting Galaxy S21, Galaxy S22, and Galaxy S23 users with its new phones, as hardware upgrades compared to the Galaxy S24 series don't seem exciting enough.

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